More than 20 years of book selling experience is included in this book. Read this book and you could save years of trial and error, not to mention thousands of dollars in wasted ad money. Even more, book marketing that leads to increased book sales calls for the clarity, smart marketing techniques, tools and resources shared in the book. Written for self-published authors, new authors and experienced writers of fiction and nonfiction, Book Marketing That Drives Up Book Sales offers templates, sample contact forms, tricks on social media marketing for authors and hard earned insights. Not only can writers learn how to work book tours, book signings and book festivals, this book explores winning daily itineraries and uncommonly talked about markets like exchanges. How to successfully launch novels and nonfiction books, how to sell more ebooks, as well as offline book selling markets are covered. Ways for authors to build their own distribution channels, how to connect with book clubs and how to use book marketing analytics to sell more books are explored. Many of the techniques on how to sell more copies of your book are free to implement.Specific areas covered include: marketing fiction books, ways authors and writers can sell more books, social media marketing for authors, blogging to attract new readers and book buyers, getting into bookstores and selling books while working a full-time job. Templates shared in the book can take guesswork out of developing analytics that help drive book sales. Denise Turney has authored more than 20 novels. She has worked as a staff writer and a freelance writer, penning a book for a multi-million dollar firm. Turney has spoken at highly respected schools and firms such as Spellman College, Emory University and Girls, Incorporated. She has also served as a panelist and keynote speaker at book conferences. Turney and/or her works have appeared in media outlets such as The Pittsburgh Quarterly, The Trenton Times, The Bucks County Courier Times, Essence, Madame Noire and Ebony.