T.J. Rohleder is a direct mail expert who has mailed tens of millions of direct mail pieces. This book gives you some of the greatest tips, tricks and strategies he has used to generate a fortune for him and his clients. You really can be next! Keep this book close by and refer to it often - then be sure to use the little-known methods you discover. If you do this, you'll be on your way to making all the money you've ever wanted.