Orchestrating Experiences: Collaborative Design For Complexity (en Inglés)

Risdon, Chris · Rosenfield Media

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Reseña del libro

Customer experiences are increasingly complicated--with multiple channels, touchpoints, contexts, and moving parts--all delivered by fragmented organizations. How can you bring your ideas to life in the face of such complexity? Orchestrating Experiences is a practical guide for designers and everyone struggling to create products and services in complex environments.

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