Supermilk Inc. is a book representing what may become a new genre in fiction: animystic. A genre where our modern culture meets with a mystical perspective. It deals with ideas about responsibility and innovation in the technology young adults are so encompassed by today. Supermilk shows how far people may go with the right ideas and also how much trouble they may land in, through no fault of their own. Peter McPhee the protagonist, is resourceful, talented and ambitious. He works at a paperclip factory by day and by night he dabbles in electronics. His experiments with electrical boosters on the family farm's milking equipment, creating milk that turns the drinker into a cartoon. He goes everywhere with this technology, founding a church and opening a film studio where he makes cartoons. Unfortunately Peter's old Boss figures out how to use the technology himself and soon Peter is required to answer for some of the mayhem and damage being created by maverick milk producers as well. Readers may consider how closely the book toes the line between fantasy and reality and how closely that represents life as we now know it.