this book will aim to cover the main bases and give readers the knowledge and guidance to start putting elearning into practice within their organisation. it will be a very practical book; an instruction manual, that covers twelve key areas of elearning. whilst not every chapter will be relevant to every reader, it only takes one hint, tip or bit of practical advice to make the purchase of the book worthwhile. contents: so what is elearning? making the case for and evaluating the success of elearning build inhouse, buy off - the shelf or outsource? marketing and communications development processes learning design blended learning social and informal learning delivering live e - learning 10. mobile learning 11. game - based learning 12. learning management the book would have complimentary online material: the extensive eln website would be drawn upon, plus the blogs and twitter streams of authors and contributors. each author will be asked to record additional videos, podcasts, screencasts and other media that can be accessed from the eln site. all of which would also act to publicise the book and push potential readers towards it. a section on the eln website is planned for each of the chapters, edited by each of the authors. this would be a way for readers to ask questions, engage with the author and each other