Name: Achievement Relocked: Loss Aversion and Game Design (Playful Thinking) (en Inglés)
Price: 29900.00 CLP
Availability: InStock
Author: Geoffrey Engelstein
ISBN: 9780262043533

portada Achievement Relocked: Loss Aversion and Game Design (Playful Thinking) (en Inglés)

Formato

Libro Físico

Editorial

Mit Press Ltd

Autor

Geoffrey Engelstein

Año

2020

Idioma

Inglés

N° páginas

152

Encuadernación

Tapa Dura

ISBN13

9780262043533

Categorías

Aplicaciones gráficas y multimedia

Achievement Relocked: Loss Aversion and Game Design (Playful Thinking) (en Inglés)

Geoffrey Engelstein (Autor) · Mit Press Ltd · Tapa Dura

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Origen: Estados Unidos (Costos de importación incluídos en el precio)

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Reseña del libro "Achievement Relocked: Loss Aversion and Game Design (Playful Thinking) (en Inglés)"

How game designers can use the psychological phenomenon of loss aversion to shape player experience. Getting something makes you feel good, and losing something makes you feel bad. But losing something makes you feel worse than getting the same thing makes you feel good. So finding $10 is a thrill; losing $10 is a tragedy. On an "intensity of feeling" scale, loss is more intense than gain. This is the core psychological concept of loss aversion, and in this book game creator Geoffrey Engelstein explains, with examples from both tabletop and video games, how it can be a tool in game design. Loss aversion is a profound aspect of human psychology, and directly relevant to game design; it is a tool the game designer can use to elicit particular emotions in players. Engelstein connects the psychology of loss aversion to a range of phenomena related to games, exploring, for example, the endowment effect-why, when an object is ours, it gains value over an equivalent object that is not ours-as seen in the Weighted Companion Cube in the game Portal; the framing of gains and losses to manipulate player emotions; Deal or No Deal's use of the utility theory; and regret and competence as motivations, seen in the context of legacy games. Finally, Engelstein examines the approach to Loss Aversion in three games by Uwe Rosenberg, charting the designer's increasing mastery.