Name: Are we There Yet? Insights on how to Lead by Design (en Inglés)
Price: 17120.00 CLP
Availability: InStock
Author: Sam Bucolo
ISBN: 9789063694098

portada Are we There Yet? Insights on how to Lead by Design (en Inglés)

Formato

Libro Físico

Editorial

Bis Publishers

Autor

Sam Bucolo

Año

2016

Idioma

Inglés

N° páginas

216

Encuadernación

Tapa Blanda

ISBN13

9789063694098

Categorías

Negocios internacionales

Are we There Yet? Insights on how to Lead by Design (en Inglés)

Sam Bucolo (Autor) · Bis Publishers · Tapa Blanda

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Origen: Estados Unidos (Costos de importación incluídos en el precio)

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Reseña del libro "Are we There Yet? Insights on how to Lead by Design (en Inglés)"

The fundamental question that the book addresses is, Are our innovation efforts aligned to the challenges of our times? We face high costs, global competition, low productivity, and technology disruptions. Our education system is geared towards solving known problems through an inductive thinking mindset. We have relied on massive technology investments as our source of competitive advantage, but our growth is declining. If we want to maintain our standard of living, we need firms to grow. Firms therefore need a new approach to innovation, one that focuses on customer engagement in its business model. The concept of design thinking is often described as the mindset for firms to make this transition. But with so much being written on design thinking, why do so many firms struggle to adopt this mindset and make this transition?