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Effective Entrepreneurial Management: Strategy, Planning, Risk Management, and Organization (Springer Texts in Business and Economics) (en Inglés)
Robert D. Hisrich; Veland Ramadani (Autor)
·
Springer
· Tapa Blanda
Effective Entrepreneurial Management: Strategy, Planning, Risk Management, and Organization (Springer Texts in Business and Economics) (en Inglés) - Robert D. Hisrich; Veland Ramadani
$ 108.660
$ 181.100
Ahorras: $ 72.440
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Origen: Reino Unido
(Costos de importación incluídos en el precio)
Se enviará desde nuestra bodega entre el
Lunes 24 de Junio y el
Martes 02 de Julio.
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Reseña del libro "Effective Entrepreneurial Management: Strategy, Planning, Risk Management, and Organization (Springer Texts in Business and Economics) (en Inglés)"
This textbook provides a comprehensive overview of the essential issues in effective entrepreneurial management. It first introduces readers to the fundamentals of entrepreneurial management, the nature of entrepreneurial managers and business planning, before exploring the specific topics of creativity and innovation, risk management, entrepreneurial marketing and organization as well as financing. The authors then move to contemporary topics such as entrepreneurial growth strategies, e-commerce challenges, ethical and socially responsible entrepreneurial management, franchising, and managing entrepreneurial family ventures. Each chapter provides a case study and several practice-based examples to help explain the concepts.By providing a truly international approach, this text offers ample theoretical and empirical insights into entrepreneurship and small business management. It is a valuable and up-to-date resource for teachers and students of entrepreneurship.
