Name: Marketing Direct: Breaking Through the Clutter (en Inglés)
Price: 37500.00 CLP
Availability: InStock
Author: Stevenson, Jane ; McGraw, Patrick ; Eubanks, Mark
ISBN: 9781517631208

portada Marketing Direct: Breaking Through the Clutter (en Inglés)

Marketing Direct: Breaking Through the Clutter (en Inglés)

Formato

Libro Físico

Editorial

Createspace

Autor

Stevenson, Jane ; McGraw, Patrick ; Eubanks, Mark

Idioma

Inglés

N° páginas

374

Encuadernación

Tapa Blanda

Dimensiones

22.9 x 15.2 x 2.0 cm

Peso

0.50 kg.

ISBN13

9781517631208

Categorías

Márquetin directo/telemárquetin

Marketing Direct: Breaking Through the Clutter (en Inglés)

Stevenson, Jane ; Mcgraw, Patrick ; Eubanks, Mark (Autor) · Createspace · Tapa Blanda

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Reseña del libro "Marketing Direct: Breaking Through the Clutter (en Inglés)"

In today's digital world, the avenues for directly connecting with clients and customers are constantly changing. However, just because a new advertising access point appears, it doesn't mean it's the best one for your company. Written by an industry pro with more than thirty-five years' experience, Marketing Direct guides you through the innumerable options and helps you find the methods that will attract more customers, generate more leads, drive more traffic, and provide a better return on your promotional investments. Marketing Direct also provides step-by-step instructions on mail order and catalog sales in all media channels, from digital to print to broadcast. Discover how and when to use direct marketing and determine which applications will produce the results you desire. Whether you're in the B2B or B2C space, this thorough, real-world marketing guide will help you build your business through effective promotional strategies.