Name: minority business success,refocusing on the american dream (en Inglés)
Price: 35500.00 CLP
Availability: InStock
Author: Greenhalgh, Leonard ; Lowry, James H.
ISBN: 9780804774352

portada minority business success,refocusing on the american dream (en Inglés)

Formato

Libro Físico

Autor

Leonard Greenhalgh

Editorial

Stanford Business Books

Año

2011

Idioma

Inglés

N° páginas

173

Encuadernación

Tapa Blanda

Dimensiones

22.8 x 15.8 x 1.4 cm

Peso

0.29 kg.

ISBN13

9780804774352

Categorías

Economía política
Industria y estudios industriales

minority business success,refocusing on the american dream (en Inglés)

Leonard Greenhalgh (Autor) · Stanford Business Books · Tapa Blanda

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Origen: Estados Unidos (Costos de importación incluídos en el precio)

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Reseña del libro "minority business success,refocusing on the american dream (en Inglés)"

In Minority Business Success, authors Leonard Greenhalgh and James Lowry chart a path for the full participation of minority businesses in the U.S. economy. Today, minorities are well on their way to becoming the majority of our workforce and a large part of our entrepreneurial endeavors; their full contribution is essential to national competitive advantage in a global economy. The beginning of this book summarizes demographic changes in America and shows why it's in the national interest to foster the survival, prosperity, and growth of minority-owned businesses. The authors outline why these businesses are vital to the solution to our current economic woes. Next, the book turns to what minority firms must do to take their place in major value chains, and, finally, the book examines what governments, corporations, and support organizations ought to be doing to foster minority inclusion. In total, Greenhalgh and Lowry lay out a new paradigm for developing minority businesses so that they can fully contribute to our national competitive advantage and prosperity.