Name: Public Affairs in Practice: A Guide to Lobbying: A Practical Guide to Lobbying (pr in Practice) (en Inglés)
Price: 48050.00 CLP
Availability: InStock
Author: Thomson, Stuart ; John, Steve
ISBN: 9780749444723

portada Public Affairs in Practice: A Guide to Lobbying: A Practical Guide to Lobbying (pr in Practice) (en Inglés)

Formato

Libro Físico

Autor

Stuart Thomson

Steve John

Editorial

Kogan Page

Año

2006

Idioma

Inglés

N° páginas

168

Encuadernación

Tapa Blanda

Dimensiones

23.3 x 15.5 x 1.5 cm

Peso

0.34 kg.

ISBN

074944472X

ISBN13

9780749444723

N° edición

Categorías

Economía política
Relaciones públicas

Public Affairs in Practice: A Guide to Lobbying: A Practical Guide to Lobbying (pr in Practice) (en Inglés)

Stuart Thomson (Autor) · Steve John (Autor) · Kogan Page · Tapa Blanda

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Origen: Estados Unidos (Costos de importación incluídos en el precio)

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Reseña del libro "Public Affairs in Practice: A Guide to Lobbying: A Practical Guide to Lobbying (pr in Practice) (en Inglés)"

Public Affairs in Practice explains how public affairs (PA) is now much more than just political lobbying. Modern PA includes working with other policy-making bodies, such as regulators, commercial organizations and other interested parties. This is the first book to examine the methods PA professionals use to make an impact. It takes each area of the industry in turn and looks at the tools involved in delivering a PA programme. It also highlights the potential benefits of public affairs, such as protecting an organization from perceived threats of new regulation; identifying new market opportunities; and raising the profile of an organization. Case studies and tips from industry professionals make this a practical how to guide for practitioners at all levels and students. Importantly, the authors consider not only established markets the US, UK and Western Europe but also the opportunities presented to companies from these countries by the EU accession states and China, where there are currently very few PA professionals. Finally, there is a discussion of future trends and developments in PA.