Reseña del libro "Routledge Handbook on Business and Management in the Middle East"
This handbook provides thorough insights into crucial topics that have attracted scholarly and practitioner interest in business and management in the Middle Eastern region.The chapters of this handbook open the window on the key areas of discussion in the field over the past few decades including organizational behaviour, leadership, business culture, business ethics, human resources, business strategy, entrepreneurship, finance and accounting. It starts with identifying five key themes emerging from the variety of topics, locations, and questions addressed by the various authors who contributed to this volume. The remaining 30 chapters tackle various topics of interest to the research and the practitioner: institutional contexts for doing business in the region; issues of leadership, ethics, and organizational behavior; the role of women in leadership and what are some of the obstacles facing aspirant women leaders; People Management and HR issues in the Middle East; Marketing in the Middle East; and Strategy & Entrepreneurship in the Middle East. The book closes with a reflection on management research in non-western societies and describes some methodological challenges and propositions.The handbook is designed for academics, students, and practitioners covering areas of relevance across business activities, functions, and locations in the Middle East. It is to be used as a reference for scholars doing business research or teaching, or practitioners involved in business activities in region.
