Name: The Global Management of Creativity (Routledge Studies in Global Competition) (en Inglés)
Price: 48670.00 CLP
Availability: InStock
Author: Libros De Marcus Wagner
ISBN: 9780367668006

portada The Global Management of Creativity (Routledge Studies in Global Competition) (en Inglés)

The Global Management of Creativity (Routledge Studies in Global Competition) (en Inglés)

Formato

Libro Físico

Editorial

Routledge

Autor

Libros De Marcus Wagner

Idioma

Inglés

N° páginas

184

Encuadernación

Tapa Blanda

ISBN13

9780367668006

N° edición

The Global Management of Creativity (Routledge Studies in Global Competition) (en Inglés)

Libros De Marcus Wagner (Autor) · Routledge · Tapa Blanda

Libro Nuevo Importado

Envío: 18 a 23 días háb.

$ 81.110$ 48.670

-40%

Costos de importación incluídos en el precio ✅

Libro Nuevo

Quedan 12 unidades

$ 48.670

Llega entre el 26 Ago y el 02 Sep a Santiago, Región Metropolitana. Seleccionar ubicación

Agregar a lista de deseos

Reseña del libro "The Global Management of Creativity (Routledge Studies in Global Competition) (en Inglés)"

In the past, 'Global Management' meant optimizing production and commercialization activities around the world in an international business context. With the emergence and rise of the creative economy, the global game has changed. This book is about the global management of creativity and related innovation processes, and examines how companies, organizations and institutions can foster the transformation of an original idea to its successful execution and international diffusion. The Global Management of Creativity gives a clear framework for analyzing creativeness in organizations in an international context, and pinpointing important key elements that should be tracked. Comprising expert contributions and written by a wide array of leading scholars in economics, management of innovation and creativity, this book is an insightful resource.This volume provides empirical and theoretical material for managers, students and academics in the field of international management of creativity and innovation. It is also suitable for those who are interested in industrial economics, management of technology, and innovation and industrial studies.