Name: the new strategic selling (en Inglés)
Price: 24510.00 CLP
Availability: InStock
Author: Miller, Robert B. ; Heiman, Stephen E. ; Tuleja, Tad
ISBN: 9780446695190

portada the new strategic selling (en Inglés)

Formato

Libro Físico

Autor

Tad Tuleja

Robert B. Miller

Stephen E. Heiman

Editorial

Grand Central Publishing

Año

2005

Idioma

Inglés

N° páginas

448

Encuadernación

Tapa Blanda

Dimensiones

20.3 x 13.3 x 3.0 cm

Peso

0.36 kg.

ISBN

044669519X

ISBN13

9780446695190

Categorías

Marketing

the new strategic selling (en Inglés)

Tad Tuleja (Autor) · Robert B. Miller (Autor) · Stephen E. Heiman (Autor) · Grand Central Publishing · Tapa Blanda

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Origen: Estados Unidos (Costos de importación incluídos en el precio)

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Reseña del libro "the new strategic selling (en Inglés)"

The Book That Sparked A Selling Revolution In 1985 one book changed sales and marketing forever. Rejecting manipulative tactics and emphasizing process, Strategic Selling presented the idea of selling as a joint venture and introduced the decade's most influential concept, Win-Win. The response to Win-Win was immediate and helped turn the small company that created Strategic Selling, Miller Heiman, into a global leader in sales development with the most prestigious client list in the industry. The New Strategic Selling This modern edition of the business classic confronts the rapidly evolving world of business-to-business sales with new real-world examples, new strategies for confronting competition, and a special section featuring the most commonly asked questions from the Miller Heiman workshops. Learn: * How to identify the four real decision makers in every corporate labyrinth * How to prevent sabotage by an internal deal-killer * How to make a senior executive eager to see you * How to avoid closing business that you'll later regret * How to manage a territory to provide steady, not boom and bust, revenue * How to avoid the single most common error when dealing with the competition.