Name: The Welcomer Edge: Unlocking the Secrets to Repeat Business (en Inglés)
Price: 23480.00 CLP
Availability: InStock
Author: Shapiro, Richard R. ; Spector, Robert
ISBN: 9780989037006

portada The Welcomer Edge: Unlocking the Secrets to Repeat Business (en Inglés)

Formato

Libro Físico

Autor

Richard R. Shapiro

Prefacio de

Robert Spector

Editorial

Center for Client Retention

Idioma

Inglés

Encuadernación

Tapa Blanda

Dimensiones

22.9 x 15.2 x 1.3 cm

Peso

0.33 kg.

ISBN13

9780989037006

N° edición

0002

Categorías

Recursos humanos
Atención al cliente
Distribución mayorista e industria minorista

The Welcomer Edge: Unlocking the Secrets to Repeat Business (en Inglés)

Richard R. Shapiro (Autor) · Robert Spector (Prefacio de) · Center for Client Retention · Tapa Blanda

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Envío normal

Origen: Estados Unidos (Costos de importación incluídos en el precio)

Se enviará desde nuestra bodega entre el Miércoles 22 de Mayo y el Viernes 31 de Mayo.

Lo recibirás en cualquier lugar de Chile entre 1 y 3 días hábiles luego del envío.

Reseña del libro "The Welcomer Edge: Unlocking the Secrets to Repeat Business (en Inglés)"

The Welcomer Edge is a business book that unlocks the secrets to repeat sales. Its principles are appropriate for all sales and service environments. It's about four distinct categories of service professionals -- the people that will make any customer service function or department a success. The author provides real life examples and anecdotes to help transform this concept into action. Welcomers are a rare breed of friendly and engaging people. Most importantly, they are innately intuitive, and understand that customers are people first. Identifying and recruiting welcomers is the key to a healthy consumer base. The book provides practical recommendations and strategies so that any company -- regardless of industry or size -- can maximize the quality of its customer service and the quantity of its loyal consumers. The book describes the four categories of frontline associates. Understanding that each category has definitive service personalities will help optimize your business at its most crucial moment: the encounter that brings two people together to make a purchase, subscribe to a service, provide praise, or raise a concern. The bottom line shows how sales and customer associates have a powerful impact on sales because they determine the outcome of the all-important first impression, and this translates into whether or not a company will achieve its most important goal: repeat business.