Name: A Crowdfunder's Strategy Guide: Build a Better Business by Building Community (Large Print 16pt) (en Inglés)
Price: 36600.00 CLP
Availability: InStock
Author: Stegmaier, Jamey
ISBN: 9781459697515

portada A Crowdfunder's Strategy Guide: Build a Better Business by Building Community (Large Print 16pt) (en Inglés)

Formato

Libro Físico

Autor

Jamey Stegmaier

Editorial

ReadHowYouWant

Idioma

Inglés

N° páginas

298

Encuadernación

Tapa Blanda

Dimensiones

25.4 x 17.8 x 1.6 cm

Peso

0.52 kg.

ISBN13

9781459697515

Categorías

Innovación empresarial
Emprendimeinto
Adquisiones empresariales

A Crowdfunder's Strategy Guide: Build a Better Business by Building Community (Large Print 16pt) (en Inglés)

Jamey Stegmaier (Autor) · ReadHowYouWant · Tapa Blanda

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Origen: Estados Unidos (Costos de importación incluídos en el precio)

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Reseña del libro "A Crowdfunder's Strategy Guide: Build a Better Business by Building Community (Large Print 16pt) (en Inglés)"

Jamey Stegmaier knows crowdfunding. He's a veteran of seven successful Kickstarter campaigns (and counting) that have raised over $1.4 million, and he's the proprietor of the widely read Kickstarter Lessons blog. In this book he offers a comprehensive guide to crowdfunding, demonstrating that it can be a powerful way for entrepreneurs to grow their businesses by building community and putting their customers first. This book includes over forty stories of inspiring successes and sobering disasters. Stegmaier uses these examples to demonstrate how to (and how not to) prepare for a campaign, grow a fan base, structure a pitch, find new backers, and execute many other crucially important ''nuts and bolts'' elements of a successful crowdfunding project. But Stegmaier emphasizes that the benefits of crowdfunding are much more about the ''crowd'' than the ''funding.'' He shows that if you treat your backers as people, not pocketbooks - communicate regularly and transparently with them, ask their opinions, attend to their needs - they'll become advocates as well as funders, exponentially increasing your project's chances of succeeding.