Name: Bi-Scriptual: Typography and Graphic Design With Multiple Script Systems (en Inglés)
Price: 71730.00 CLP
Availability: InStock
Author: Ben Wittner; Sascha Thoma; Timm Hartmann
ISBN: 9783721209822

portada Bi-Scriptual: Typography and Graphic Design With Multiple Script Systems (en Inglés)

Bi-Scriptual: Typography and Graphic Design With Multiple Script Systems (en Inglés)

Formato

Libro Físico

Editorial

Niggli

Autor

Ben Wittner; Sascha Thoma; Timm Hartmann

Año

2018

Idioma

Inglés

N° páginas

336

Encuadernación

Tapa Dura

ISBN13

9783721209822

Categorías

Tipografías y rotulación

Bi-Scriptual: Typography and Graphic Design With Multiple Script Systems (en Inglés)

Ben Wittner; Sascha Thoma; Timm Hartmann (Autor) · Niggli · Tapa Dura

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Reseña del libro "Bi-Scriptual: Typography and Graphic Design With Multiple Script Systems (en Inglés)"

As a result of globalization and increased interaction across countries and cultures, multilingualism has gained importance. Script, as the most important conveyor of confirmation, plays a major role in this development. Designers are more and more faced with the challenge of creating designs that not only combine various languages but two or even more writing systems. At first, Bi-Scriptual discusses on a theoretical level questions such as the sociocultural relations between various writing systems and the increasing importance of sociocultural communication. Following a general section on the practical application of bilingual design, experts of the concerned languages compare eight writing systems with the Latin script. This part also contains topical interviews and practical examples of more than 100 designers.