Name: Brains Versus Capital: Entrepreneurship for Everyone: Lean, Smart, Simple: 1 (en Inglés)
SKU: 51119131
Price: 38260.00 CLP
Availability: InStock
Author: Günter Faltin
ISBN: 9789813235830

portada Brains Versus Capital: Entrepreneurship for Everyone: Lean, Smart, Simple: 1 (en Inglés)

Brains Versus Capital: Entrepreneurship for Everyone: Lean, Smart, Simple: 1 (en Inglés)

Formato

Libro Físico

Editorial

Wspc

Autor

Günter Faltin

Año

2018

Idioma

Inglés

N° páginas

216

Encuadernación

Tapa Blanda

ISBN13

9789813235830

N° edición

Categorías

Emprendimiento y emprendedores

Brains Versus Capital: Entrepreneurship for Everyone: Lean, Smart, Simple: 1 (en Inglés)

Günter Faltin (Autor) · Wspc · Tapa Blanda

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Reseña del libro "Brains Versus Capital: Entrepreneurship for Everyone: Lean, Smart, Simple: 1 (en Inglés)"

Entrepreneurship is not a calling only for the selected few. Creative work and economic self-realization are goals that anyone can pursue. Learn how to create your own "idea-masterpiece" as a collage or puzzle made from existing pieces, and construct your own company from pre-existing components that are freely available to everyone. Brains versus Capital: Entrepreneurship for Everyone opens up many channels of opportunity for many people who never thought that they would start their own company. This book emphasizes knowledge-based start-ups, which offers a crucial difference to classic self-employment and the new technology based start-ups. Günter Faltin has been teaching this approach for decades, and he has applied his theoretical concept with great success to "The Tea Campaign" (Teekampagne), the largest mail-order tea company in Germany. A growing number of companies uses Professor Faltin's principles successfully. Featuring practical examples of successful companies, Günter Faltin shows how anyone can refine an idea to create a new company. By combining components that already exist, a small start-up founder could even challenge the big companies. Readership: Students, practitioners and general public interested in entrepreneurship and founding businesses.