Name: Free Advice: Uncommon Wisdom From a Marketing Muse (en Inglés)
SKU: 63078403
Price: 45020.00 CLP
Availability: InStock
Author: Lauri Levy
ISBN: 9780998120867

portada Free Advice: Uncommon Wisdom From a Marketing Muse (en Inglés)

Free Advice: Uncommon Wisdom From a Marketing Muse (en Inglés)

Formato

Libro Físico

Editorial

Open Door Publications

Autor

Lauri Levy

Idioma

Inglés

N° páginas

196

Encuadernación

Tapa Dura

ISBN13

9780998120867

Free Advice: Uncommon Wisdom From a Marketing Muse (en Inglés)

Lauri Levy (Autor) · Open Door Publications · Tapa Dura

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Reseña del libro "Free Advice: Uncommon Wisdom From a Marketing Muse (en Inglés)"

Free Advice is a labor of love, an autobiographical highlight reel from a 50 year marketing career that explains how to become successful in this industry. Lauri explains the key Issues through the stories of her service to many local, regional, national, and international clients' challenges gained as co-founder and CEO of a boutique advertising agency in Portland, Oregon.Free Advice includes valuable lessons Lauri learned through important foundational experiences in fashion retail manufacturing, print shop production, department store fashion office management, freelance copywriting, and advertising sales management. Her agency contributions included client management, strategic media and creative direction, media planning and negotiation, and broadcast production.Free Advice is an excellent guide for those considering a future in the marketing industry and for those with years of experience alike. Lauri explains what she believes as essential talents and capabllltles In order to excel as a marketing industry professional. She explains how to develop effective teams and successful partnerships for the benefit of client campaigns without conventional education, work experience, mindset. approach, or an appropriate budget