Name: New Governance and Management in Touristic Destinations (en Inglés)
SKU: 56636922
Price: 198940.00 CLP
Availability: InStock
Author: Valeri, Marco
ISBN: 9781668438909

portada New Governance and Management in Touristic Destinations (en Inglés)

New Governance and Management in Touristic Destinations (en Inglés)

Formato

Libro Físico

Editorial

Business Science Reference

Autor

Valeri, Marco

Idioma

Inglés

N° páginas

384

Encuadernación

Tapa Blanda

Dimensiones

27.9x21.6x2 cm

Peso

0.89 kg.

ISBN13

9781668438909

Categorías

Estrategia empresarial
Ventas y marketing
Industrias de la hostelería, el deporte, el ocio y el turismo

New Governance and Management in Touristic Destinations (en Inglés)

Valeri, Marco (Autor) · Business Science Reference · Tapa Blanda

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Reseña del libro "New Governance and Management in Touristic Destinations (en Inglés)"

As competition is increasingly taking place on a global scale, tourist destinations must act more like businesses than they have in the past. Development in the tourism sector has often been beset by ambiguities and contradictions and has been the subject of debate across a range of disciplines in terms of its sustainability and level of social commitment. New Governance and Management in Touristic Destinations analyzes the most proper governance model to be implemented to increase the competitiveness of tourist destinations. It also focuses on the need to develop a managerial orientation capable of making the tourism system interact with tourism demand. Covering topics such as electronic word of mouth, gastronomic tourism, and sustainable development, this book is essential for practicing hospitality and tourism managers, professionals in the hospitality and tourism industry, specialists and consultants, government officials, researchers, educators, academicians, and students.