Name: Scenario Based Strategy: Navigate the Future (en Inglés)
SKU: 49274952
Price: 117740.00 CLP
Availability: InStock
Author: Ruijter, Paul De
ISBN: 9781472437174

portada Scenario Based Strategy: Navigate the Future (en Inglés)

Scenario Based Strategy: Navigate the Future (en Inglés)

Formato

Libro Físico

Autor

Paul De Ruijter

Editorial

Routledge

Idioma

Inglés

N° páginas

198

Encuadernación

Tapa Dura

Dimensiones

24.6x17.1x1.8 cm

Peso

0.58 kg.

ISBN13

9781472437174

Categorías

Estrategia empresarial
Toma de decisiones en la gestión de empresas

Scenario Based Strategy: Navigate the Future (en Inglés)

Paul De Ruijter (Autor) · Routledge · Tapa Dura

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Reseña del libro "Scenario Based Strategy: Navigate the Future (en Inglés)"

We need strategy. The world is changing, the future uncertain. What is required is vision: What might the future bring? Where is our business going? What are our fundamental business values? This book is a manual for all those who want to apply strategy in organisations. It is intended for everyone who wants to put the future on the agenda, to look beyond the short term and beyond mere profit. It describes in practical terms the eight questions we must continually discuss in order to pursue a future-proof strategy in a dynamic and uncertain world: mission, trends, scenarios, options, vision, roadmap, action and monitoring. If you are dissatisfied with an approach to strategy based on simple backward looking analysis, management controls and problems solving after the fact, but would like to make a positive contribution to thinking about the future, Scenario-based Strategy offers the instruments to turn your intention into practice. The text provides examples from commercial to government and trade organizations; showing how others have undertaken future explorations and how they used these explorations to create a dynamic strategy. Paul de Ruijter has a deep insight into the theory, alongside practical experience working with some of the most highly regarded and resilient organizations. The result is a rich combination of methodology and practical, engaging examples that shows you how to go about creating an agenda for the future.