Name: Stop Racing in a Blindfold! Big Data + Pricing Science Drive Bigger Profits (en Inglés)
SKU: 62496850
Price: 25270.00 CLP
Availability: InStock
Author: Jim Vaughn
ISBN: 9780990683865

portada Stop Racing in a Blindfold! Big Data + Pricing Science Drive Bigger Profits (en Inglés)

Stop Racing in a Blindfold! Big Data + Pricing Science Drive Bigger Profits (en Inglés)

Formato

Libro Físico

Editorial

University Training Partners Publishing

Autor

Jim Vaughn

Idioma

Inglés

Encuadernación

Tapa Blanda

ISBN13

9780990683865

Stop Racing in a Blindfold! Big Data + Pricing Science Drive Bigger Profits (en Inglés)

Jim Vaughn (Autor) · University Training Partners Publishing · Tapa Blanda

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Reseña del libro "Stop Racing in a Blindfold! Big Data + Pricing Science Drive Bigger Profits (en Inglés)"

There has been a surge in business-to-business market changes and customer demand for pricing transparency-juiced in part by the aftermath of the pandemic and its supply chain disruptions. This updated 2nd edition provides a conversational introduction that shows how every business can apply data science capabilities to their pricing challenges. The author has been applying the basic tools and techniques of AI/ML to pricing challenges across 25+ different industries for over 32 years.Some of them any topics addressed are: Why a one-size-fits-all general price increase hurts profitability.Why pricing analytics (like price waterfalls) are useful but are not a silver bullet.What challenges businesses face when using just a business analytics reporting approach.What price segmentation is and how it benefits businesses.What four key steps drive a pricing science solution.How pricing science helps Sales avoid leaving money on the table and helps them win deals faster.Why improving profitability is not just a technical task, it is a leadership and management challenge.