Name: The Starbucks Corporation: Past, Present and Future (en Inglés)
SKU: 63265779
Price: 46840.00 CLP
Availability: InStock
Author: Thomas Strutzmann
ISBN: 9783867468350

portada The Starbucks Corporation: Past, Present and Future (en Inglés)

The Starbucks Corporation: Past, Present and Future (en Inglés)

Formato

Libro Físico

Editorial

Examicus Verlag

Autor

Thomas Strutzmann

Idioma

Inglés

N° páginas

Encuadernación

Tapa Blanda

ISBN13

9783867468350

The Starbucks Corporation: Past, Present and Future (en Inglés)

Thomas Strutzmann (Autor) · Examicus Verlag · Tapa Blanda

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Reseña del libro "The Starbucks Corporation: Past, Present and Future (en Inglés)"

Examination Thesis from the year 2005 in the subject Business economics - Economic and Social History, grade: 1, American Management and Business Administration Institute, language: English, abstract: What were the main reasons for Starbucks success? Mistakes which other companies did - and Starbucks not: -companies didn't rise enough money to finance growth -companies franchised too early and too widely -companies lost control of quality -companies didn't invest in systems and processes -companies hired inexperienced people or the wrong people -companies were so eager to grow that they picked the wrong real estate locations. -companies didn't have the discipline to walk away from a site if they couldn't make the economics work. -All of them lost money, they didn't use their years of losses to build a strong foundation for growth. You can't create a world-class enterprise without investing it.