Name: The Strategic Communication Workbook: Program Course Lecture Notes for Students - Part Two (en Inglés)
SKU: 69139336
Price: 52550.00 CLP
Availability: InStock
Author: Matt Charles
ISBN: 9798319742322

portada The Strategic Communication Workbook: Program Course Lecture Notes for Students - Part Two (en Inglés)

The Strategic Communication Workbook: Program Course Lecture Notes for Students - Part Two (en Inglés)

Formato

Libro Físico

Editorial

Kendall Hunt Publishing

Autor

Matt Charles

Idioma

Inglés

N° páginas

Encuadernación

Tapa Blanda

ISBN13

9798319742322

The Strategic Communication Workbook: Program Course Lecture Notes for Students - Part Two (en Inglés)

Matt Charles (Autor) · Kendall Hunt Publishing · Tapa Blanda

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Reseña del libro "The Strategic Communication Workbook: Program Course Lecture Notes for Students - Part Two (en Inglés)"

After teaching a wide variety of graduate-level strategic communication classes at top-tier colleges and universities for a decade and a half, and having worked in the industry for longer, time and opportunity have provided notes for many courses. Over the years, and especially during and coming out of the COVID-19 pandemic, students have asked for copies of lecture notes. As I began Part One, practitioners and students to whom I had mentioned this project asked if there were other classes not included--hence, Part Two and a book series. The courses included in this book (Communication and Leadership, Leadership and Global Strategic Communication, Strategic Communication and Social Media, and Fundraising and Strategic Communication) are typically strategic communication electives, but are required in some business and nonprofit management programs. This workbook is designed for you, the student, to refer to and supplement with your own notes.