Name: Through a Lens of Scarcity: Health Communication in a Low-Income Context (Gesundheit und Gesellschaft) (en Inglés)
SKU: 62104374
Price: 111670.00 CLP
Availability: InStock
Author: Hanna Luetke Lanfer
ISBN: 9783658349134

portada Through a Lens of Scarcity: Health Communication in a Low-Income Context (Gesundheit und Gesellschaft) (en Inglés)

Through a Lens of Scarcity: Health Communication in a Low-Income Context (Gesundheit und Gesellschaft) (en Inglés)

Formato

Libro Físico

Editorial

Springer Vs

Autor

Hanna Luetke Lanfer

Idioma

Inglés

N° páginas

387

Encuadernación

Tapa Blanda

ISBN13

9783658349134

N° edición

Through a Lens of Scarcity: Health Communication in a Low-Income Context (Gesundheit und Gesellschaft) (en Inglés)

Hanna Luetke Lanfer (Autor) · Springer Vs · Tapa Blanda

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Reseña del libro "Through a Lens of Scarcity: Health Communication in a Low-Income Context (Gesundheit und Gesellschaft) (en Inglés)"

The conditions for strategic health communication campaigns as a public health tool are examined for low-income contexts. The theoretical framework drafts a socioecological model with an extension of poverty influences to bring into focus the dynamics of a resource-poor environment and its impact on health-related behaviours and health campaigns. The research design includes two studies conducted in Sierra Leone. Study 1 triangulated three qualitative methods to explore past and current health communication practice in Sierra Leone. Study 2 is a mixed-methods field experiment on handwashing which explored the effects of different campaign strategies. Results show that a community-based participatory approach with the inclusion of local leaders as health messengers was associated with higher chances of behaviour change than a non-treated setting. Further pathways for context-sensitive approaches for deprived audiences are suggested.