Name: Audience Engagement in the Performing Arts: A Critical Analysis (New Directions in Cultural Policy Research) (en Inglés)
Price: 141280.00 CLP
Availability: InStock
Author: Ben Walmsley
ISBN: 9783030266523

portada Audience Engagement in the Performing Arts: A Critical Analysis (New Directions in Cultural Policy Research) (en Inglés)

Formato

Libro Físico

Editorial

Palgrave Macmillan

Autor

Ben Walmsley

Año

2019

Idioma

Inglés

N° páginas

248

Encuadernación

Tapa Dura

ISBN13

9783030266523

N° edición

Categorías

Aspectos generales del arte

Audience Engagement in the Performing Arts: A Critical Analysis (New Directions in Cultural Policy Research) (en Inglés)

Ben Walmsley (Autor) · Palgrave Macmillan · Tapa Dura

Libro Nuevo

$ 141.280

$ 235.470

Ahorras: $ 94.190

40% descuento

Envío normal

Origen: Estados Unidos (Costos de importación incluídos en el precio)

Se enviará desde nuestra bodega entre el Martes 28 de Mayo y el Viernes 07 de Junio.

Lo recibirás en cualquier lugar de Chile entre 1 y 3 días hábiles luego del envío.

Reseña del libro "Audience Engagement in the Performing Arts: A Critical Analysis (New Directions in Cultural Policy Research) (en Inglés)"

This book explores the concept of audience engagement from a number of complementary perspectives, including cultural value, arts marketing, co-creation and digital engagement. It offers a critical review of the existing literature on audience research and engagement, and provides an overview of established and emerging methodologies deployed to undertake research with audiences. The book focusses on the performing arts, but draws from a rich diversity of academic fields to make the case for a radically interdisciplinary approach to audience research. The book’s underlying thesis is that at the heart of audience research there is a mutual exchange of value wherein audiences ideally play the role of strategic partners in the mission fulfilment of arts organisations. Illustrating how audiences have traditionally been side-lined, homogenised and vilified, it contends that the future paradigm of audience studies should be based on an engagement model, wherein audiences take their rightful place as subjects rather than objects of empirical research.