Name: Conducting Classic Grounded Theory for Business and Management Students (Mastering Business Research Methods) (en Inglés)
Price: 94250.00 CLP
Availability: InStock
Author: Isabelle Walsh
ISBN: 9781526460073

portada Conducting Classic Grounded Theory for Business and Management Students (Mastering Business Research Methods) (en Inglés)

Formato

Libro Físico

Editorial

Sage Publications Ltd

Autor

Isabelle Walsh

Idioma

Inglés

N° páginas

128

Encuadernación

Tapa Dura

ISBN13

9781526460073

N° edición

Conducting Classic Grounded Theory for Business and Management Students (Mastering Business Research Methods) (en Inglés)

Isabelle Walsh (Autor) · Sage Publications Ltd · Tapa Dura

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Reseña del libro "Conducting Classic Grounded Theory for Business and Management Students (Mastering Business Research Methods) (en Inglés)"

Part of SAGE′s Mastering Business Research Methods series, conceived and edited by Bill Lee, Mark N. K. Saunders and Vadake K. Narayanan and designed to support students by providing in-depth and practical guidance on using a chosen method of data collection or analysis. Grounded theory (GT) is a popular method of research, allowing for the systematic generation of new theories or areas of enquiry from data that have themselves been systematically obtained. As a highly versatile approach, it can span qualitative, quantitative, and mixed methods. This book is an invaluable guide to using GT effectively in business and management dissertations, and offers practical guidance and insight into how to successfully transcribe and analyse data using the GT approach in your own research project.