Name: Decoding Logos: From LOGO Design to Branding (en Inglés)
Price: 30740.00 CLP
Availability: InStock
Author: Shaoqiang, Wang
ISBN: 9788419220004

Formato

Libro Físico

Editorial

Hoaki

Autor

Shaoqiang, Wang

Idioma

Inglés

N° páginas

240

Encuadernación

Tapa Blanda

Dimensiones

21.1 x 14.7 x 3.0 cm

Peso

0.78 kg.

ISBN13

9788419220004

Categorías

Ilustración
Branding

Decoding Logos: From LOGO Design to Branding (en Inglés)

Shaoqiang, Wang (Autor) · Hoaki · Tapa Blanda

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$ 51.240

Ahorras: $ 20.500

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Envío normal

Origen: Reino Unido (Costos de importación incluídos en el precio)

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Reseña del libro "Decoding Logos: From LOGO Design to Branding (en Inglés)"

Decoding Logos focuses on how logo and branding come into being and uncovers the design stories behind logo developmentLogos are becoming increasingly simple, to the point where you might wonder just how much simpler they can get. A subtle tweak to a logotype is starting to feel like too much design. The appeal of a simple logo is that it feels more honest. This compelling book takes the reader on a journey showing how each logo has come into being and the process revealing best practices for extending a logo into a complete brand identity system. Using client case studies from renowned designers, this is a must-have book for any graphic designer, student or logo fanatic in a fully revised, updated edition containing interviews with graphic designers in which they share their creative processes and thoughts on how a successful logo should be developed.