Libro Managing Intellectual Property: Innovation 01.10 De Fitzsimmons, Chris

portada Managing Intellectual Property: Innovation 01.10

Formato

Libro Físico

Autor

Chris Fitzsimmons

Editorial

Capstone

Idioma

Inglés

N° páginas

116

Encuadernación

Tapa Blanda

Dimensiones

20.1 x 12.7 x 1.0 cm

Peso

0.14 kg.

ISBN13

9781841123134

Categorías

Derecho mercantil, de sociedades y de la competencia
Derecho mercantil financiero
Derechos de propiedad intelectual

Managing Intellectual Property: Innovation 01.10

Chris Fitzsimmons (Autor) · Capstone · Tapa Blanda

Sin Stock

Reseña del libro "Managing Intellectual Property: Innovation 01.10"

Fast track route to managing and exploiting intellectual property Covers the key areas of managing IPR from the alternative forms available and their means of protection to approaches for creating revenue and leveraging value Examples and lessons from some of the world's most successful businesses, including BTG, IBM, Qualcomm and the Teletubbies, and ideas from the smartest thinkers, including Kevin Rivette, Jessica Litman, Thomas Stewart and Seth Shulman Includes a comprehensive resources guide