Name: National Basketball Association Strategies: Business Expansions, Relocations, and Mergers (Springerbriefs in Economics) (en Inglés)
Price: 65160.00 CLP
Availability: InStock
Author: Frank P. Jozsa Jr.
ISBN: 9783319100579

portada National Basketball Association Strategies: Business Expansions, Relocations, and Mergers (Springerbriefs in Economics) (en Inglés)

Formato

Libro Físico

Editorial

Springer

Autor

Frank P. Jozsa Jr.

Año

2014

Idioma

Inglés

N° páginas

140

Encuadernación

Tapa Blanda

ISBN13

9783319100579

N° edición

2015

Categorías

Microeconomía

National Basketball Association Strategies: Business Expansions, Relocations, and Mergers (Springerbriefs in Economics) (en Inglés)

Frank P. Jozsa Jr. (Autor) · Springer · Tapa Blanda

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Reseña del libro "National Basketball Association Strategies: Business Expansions, Relocations, and Mergers (Springerbriefs in Economics) (en Inglés)"

This Brief identifies and contrasts the groups of National Basketball Association (NBA) expansion franchises and of any teams that relocated from one metropolitan area or city to another from 1950 to 2013. It discusses historical differences and similarities in the teams' markets and performances and then as members of divisions and conferences. It measures and compares the emergence, development, and success of the teams by analyzing demographic, economic and sport-specific data. It also discusses the respective mergers of the Basketball Association of America and National Basketball League in 1949, and the American Basketball Association and National Basketball Association in 1976. National Basketball Association Strategies makes an important, relevant, and useful contribution to the literature regarding professional sports operations and to the NBA's short and long run business strategies in American culture. Besides numerous sports fans within metropolitan areas and extended markets of these NBA teams, the book's audiences are sports historians and researchers, college and public libraries, and current and potential NBA franchise owners and team executives. This Brief may also be used as a reference or supplemental text for college and university students enrolled in such applied undergraduate and graduate courses and seminars as sports administration, sports business, and sports management.