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    portada Tribes: We Need you to Lead us (libro en Inglés)
    Formato
    Libro físico
    Autor
    Editorial
    Año
    2008
    Idioma
    Inglés
    N° páginas
    151
    Encuadernación
    Tapa dura
    Peso
    1
    Isbn
    1591842336
    Isbn13
    9781591842330
    N° edición
    1

    Tribes: We Need you to Lead us (libro en Inglés)

    Seth Godin · Portfolio

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    • Estado: Nuevo
    Origen: Estados Unidos (Costos de importación incluídos en el precio)
    Recíbelo entre el Miércoles 04 de Marzo y el Miércoles 18 de Marzo.

    Reseña del libro

    The New York Times, BusinessWeek, and Wall Street Journal Bestseller that redefined what it means to be a leader.   Since it was first published almost a decade ago, Seth Godin's visionary book has helped tens of thousands of leaders turn a scattering of followers into a loyal tribe. If you need to rally fellow employees, customers, investors, believers, hobbyists, or readers around an idea, this book will demystify the process.   It's human nature to seek out tribes, be they religious, ethnic, economic, political, or even musical (think of the Deadheads).  Now the Internet has eliminated the barriers of geography, cost, and time. Social media gives anyone who wants to make a difference the tools to do so.   With his signature wit and storytelling flair, Godin presents the three steps to building a tribe: the desire to change things, the ability to connect a tribe, and the willingness to lead.   If you think leadership is for other people, think again—leaders come in surprising packages. Consider Joel Spolsky and his international tribe of scary-smart software engineers. Or Gary Vaynerhuck, a wine expert with a devoted following of enthusiasts. Chris Sharma led a tribe of rock climbers up impossible cliff faces, while Mich Mathews, a VP at Microsoft, ran her internal tribe of marketers from her cube in Seattle.   Tribes will make you think—really think—about the opportunities to mobilize an audience that are already at your fingertips. It's not easy, but it's easier than you think.    

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