Libro Build Your Community: Turn Your Connections Into a Powerful Online Community De Millington, Richard

portada Build Your Community: Turn Your Connections Into a Powerful Online Community

Formato

Libro Físico

Autor

Richard Millington

Editorial

Pearson Business

Año

2021

Idioma

Inglés

N° páginas

320

Encuadernación

Tapa Blanda

Dimensiones

23.2 x 15.6 x 2.0 cm

Peso

0.46 kg.

ISBN13

9781292329994

N° edición

Categorías

Gestión de proyectos empresariales
Comunicación y presentación empresarial
Atención al cliente

Build Your Community: Turn Your Connections Into a Powerful Online Community

Richard Millington (Autor) · Pearson Business · Tapa Blanda

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Reseña del libro "Build Your Community: Turn Your Connections Into a Powerful Online Community"

A powerful customer community will help you to scale customer support, attract new customers, and gather indispensable feedback and knowledge. But how do you make it happen? Build Your Community fuses proven principles from the world of psychology with user experience and design thinking into a foolproof approach helping you to: - Start from scratch and attract your first members. - Find and design the perfect platform for your community.- Keep members engaged, sharing expertise, and helping each other.- Create a magnetic community culture - unique from any other online destination.- Position you and your organisation at the center of your field.- Budget for your community with a detailed breakdown of costs and resources required. Richard Millington shares the strategies, principles and tactics he has used to help over 300 organisations to build communities over the past decade, including Apple, Facebook and SAP.If you wish to build a united, powerful online community, Build Your Community is your definitive guide.