Name: Effective Client Management in Professional Services: How to Build Successful Client Relationships (en Inglés)
Price: 138800.00 CLP
Availability: InStock
Author: Berkovi, Jack
ISBN: 9781409437895

portada Effective Client Management in Professional Services: How to Build Successful Client Relationships (en Inglés)

Formato

Libro Físico

Autor

Jack Berkovi

Editorial

Routledge

Idioma

Inglés

N° páginas

376

Encuadernación

Tapa Dura

Dimensiones

24.6 x 17.5 x 2.3 cm

Peso

0.86 kg.

ISBN13

9781409437895

N° edición

Categorías

Estrategia empresarial
Gestión de ventas y marketing
Atención al cliente

Effective Client Management in Professional Services: How to Build Successful Client Relationships (en Inglés)

Jack Berkovi (Autor) · Routledge · Tapa Dura

Libro Físico

$ 138.800

$ 277.600

Ahorras: $ 138.800

50% descuento

Envío normal

Origen: Reino Unido (Costos de importación incluídos en el precio)

Se enviará desde nuestra bodega entre el Miércoles 12 de Junio y el Lunes 24 de Junio.

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Reseña del libro "Effective Client Management in Professional Services: How to Build Successful Client Relationships (en Inglés)"

How do firms become Client-centric? Effective Client Management in Professional Services is about putting the Client first, everywhere, in the activities of professional services firms. The book introduces The Client Management Model to enable firms to assess their level of Client orientation and relationship development. It also features The Client Management Index which enables firms to benchmark their result against their peers. Many firms are still developing and improving their commercial structures and approaches to attract, develop and retain Clients. Characteristically, professional services firms tend to lag their consumer goods and service industry counterparts in overall commerciality. Only recently have they discovered the value of having a strong brand promise with the associated employee engagement. In many firms achievement of Client satisfaction is not a strategic objective; this may need to be reviewed. This book provides a comprehensive, pragmatic guide to the Client relationship journey, from identifying potential Clients to their engagement, care, retention, development, loyalty and beyond. The handbook format has exercises and tools which can help to establish which Clients are likely to be the most lucrative and thus provide the desired financial returns. The book also includes insights from top practitioners, anecdotes, case studies, charts and useful exercises and checklists. Readers can also determine their own level of effectiveness using the end of chapter reviews and a diagnostic tool to produce a Client Management Profile.